I’ve always been of the opinion that testing cosmetics on animals is extremely unjust and unnecessary. However, until fairly recently I didn’t actually know much else about it, or even what brands are and aren’t cruelty free. After a few different interesting conversations about it, I decided to do some research and some of what I’ve found has been absolutely astonishing and horrific. I’m not claiming to suddenly be an expert, but I do hope to point some of you who are in the same position as I was to where you can find out more about it, and what we can all do to help and become more aware.
The first place I went to find out more was PETA. The most resonating thing that I learned here is that testing cosmetics on animals is plain bad science. As animals react differently to humans, the whole process of animal testing is completely redundant and serves absolutely no purpose. There are laws in Europe to prevent testing, but as so much cosmetic shopping is now done online and from the US this may not serve the purpose intended. For so many of us a trip to Sephora is a must when we go abroad, so it’s extremely important to know what we’re actually buying when we go there. Animal testing is basically another form of slaverly, so why are we so willing to turn a blind eye to it? I’ve left a link below to a video on PETA of the harrowing realities of animal cosmetic testing.
One of the most confusing parts of the information out there is when it says that while the brand itself does not test, it is owned by a “parent company” which does, EG Urban Decay is owned by L’Oreal. What does this mean? Unfortunately it’s a bit of a grey area, meaning its up to each person to make up their mind. The bottom line is they’re still a cruelty free brand, and the ownership changing won’t necessarily change that. Buying the products from this brand rather than others owned by the parent company may send a message to them that this is what consumers want. On the other hand, the money does go to the parent company, which is not an ideal occurrence when buying cruelty free brands. At the end of the day, each consumer needs to decide where they stand on this.
The most important thing that I took from my research on this topic was that we can all make a difference in many ways. One such way is by sourcing makeup and other cosmetics from cruelty free brands at all times – this can be easier said than done as so many brands still use animal testing but there are an increasing amount of alternatives available which are consciously trying to improve this trend by being cruelty free. If you want to do more, you can also write to or email brands which do test and tell them you will no longer be using their products as well as why you are doing this, as if many consumers do this it will also help to send a message. Below I am including a few resources you can use for further reading, as well as a list of which companies are cruelty free. (I didn’t make this list and I am unaware who did so if you know tell me so I can give credit!) I was astounded by the amount of high end brands which still do, a fact which shows how badly active action is needed in this area.
Also do not test: Essence, Sleek, Kylie Cosmetics and Devonne by Demi (tested by Demi Lovato herself.)
Let me know in the comments what your thoughts are on animal testing!